Gift card glam: Retailers put on the glitz to make gift cards stand out from the crowd

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Gift cards were once dismissed as the go-to gift for laggards or the lazy. But the humble cards have become a consistent driver of holiday sales, leading the nation's retailers to sink significant resources into catchy designs, displays and marketing ...

from Google Alert - Business https://ift.tt/2EjIun2
Gift cards were once dismissed as the go-to gift for laggards or the lazy. But the humble cards have become a consistent driver of holiday sales, leading the nation's retailers to sink significant resources into catchy designs, displays and marketing ... https://ift.tt/eA8V8J

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